miércoles, 19 de agosto de 2009

Primeros pasos de las PYMES en las redes sociales

Hoy vamos a retomar uno de los temas prometidos en nuestros anteriores post y le vamos a dar una vuelta de rosca más http://irisargentina.blogspot.com/2008/12/forma-de-participacin-de-las-pymes-en.html . Previamente les cuento que el título original de este artículo se titulaba “Impacto de las redes sociales en las PYMES”, luego de una breve investigación por la web, paso a ser ¡¿Impacto de las redes sociales en las PYMES!? Y luego al actual. A pesar de los miles de post de la temática ( muy hot últimamente en la blogosfera) y me llamo la atención también que se están animando los medios gráficos y el periodismo en general., pero no nos confundamos la aplicación real empresarial esta en pañales y solamente la encontramos en algunas grandes empresas, los empresas del rubro servicios más proclives a la tecnología, en áreas como diseño. Mkt, sistemas, agencias, etc. Lo mismo sucede en el ámbito de las instituciones cámaras, organizaciones, y las gubernamentales provincias, municipios, partidos políticos las cuales la presencia en este tipo de redes es nula. Igualmente creemos que como las empresas se dieron cuenta de que la red tenía su importancia y aplicación ya va a llegar a la misma conclusión con las redes sociales, es solo cuestión de tiempo.

Lo cual es bastante lógico si hablamos que el usuario promedio comenzó sus primeros pasos en las redes sociales en el 2008 obviamente hablando en términos generales y de personas que utilizan la red. Algunos recordaran la vieja Neurona luego muy despersonalizada y devenida en la actual Xing, luego llegaron los sitios más personales como myspace, Factbook, hi5, Sonico. En las alternativas más profesionales tenemos a Linkedin, Xing y Viadeo

Entre los paso que proponemos primero es la experimentación los dueños, socios pueden abrir un perfil en la misma, (primero personal) y luego comercial, buscar contactos clientes, familiares, amigos, ver que herramientas tienen los sitios, ver como utilizarlas, como las utilizan la competencia y que aplicación real va a tener las redes en nuestro mercado. Esto es muy importante ya que uno sino puede desproporcionar las expectativas. Por decirlo de alguna forma las PYMES de servicios van a encontrar mucha más participación de usuarios y competidores que las PYMES industriales. El mercado y el cliente objetivo me van a determinar en cierta medida como puedo utilizar las herramientas sociales. Luego ir viendo la posibilidad que me dan armar un Grupo, Cargar la empresa para que se agreguen los contactos como fans, publicar y mantener al tanto de noticias a los demás. Por último quedaría ir integrando la participación con las demás herramientas digitales blog, pagina web, correo electrónico, redes, etc. Poner en la página web links a las redes sociales, en el grupo de la red las actualizaciones del blog, etc. Lo importante es manejar las herramientas dinámicamente, actualizar semanalmente, para que tenga utilidad para el usuario.

Como resumen planteamos los pasos anteriormente propuestos:

· Experimentación
· Participación personal ( armar una red de contactos )
· Investigación en la red, contactos, competencia, mercado, herramientas aplicables
· Participación comercial
· Integración con demás herramientas digitales

28 comentarios:

Anónimo dijo...

Wanna Get HIGH? Running out of Supply? Then Check Out My Shit!
>>>>> http://bestlegalhighsdrugs.info <<<<
If you have questions, you can email my boy at online.mentor [at] gmail.com


[size=1] IGNORE THIS----------------------------
efstasy iplls saliva divinnorum [url=http://bestlegalhighsdrugs.info] legal highs online [/url] saliva divinprum methamlhetamine [url=http://buybudshoplegalherbs.info] legal herb reviews[/url] meth cost ecstas pill [url=HTTP://BUYINGMARIJUANASALE.INFO] Purchase Marihuana [/url] salvka divihorum MDMA Methylenedioxymethamphetamine [url=HTTP://BUYLEGALBUDSCOMREVIEWS.INFO] buy legalbud [/url] amanuta muscarka bbufo allvarius [url=HTTP://CANNABISHIGH-PILLSHIGH.INFO] High Quality Cannabis[/url] kratom extract effects ketamine facts [url=HTTP://HOWTOBUYWEED-BUYINGWEED.INFO] buying marijuana[/url] nufo alvaruis meth forum [url=http://legalbud.drugreviews.info] legal bud [/url]

Red Ecstasy homemade lsd [url=http://legalweed.lamodalatina.com] legalweeds [/url] amanota musccaria ectsasy plils [url=http://buysalvia.lamodalatina.com] purchase salvia extract[/url] mushrooms fly agaric salvi divinorym

aamanita umscaria different drug tests [url=http://legalweed.lamodalatina.com] legal weeds [/url] salvi dicinorum antirrhinum majus [url=http://buysalviacheap.com] get salvia divinorum[/url] salvia shops salvai diviinorum
[url=http://guaranteedheightincrease.info/]height increase[/url] - http://guaranteedheightincrease.info/
height increase - http://guaranteedheightincrease.info
[url=http://provenpenisenlargement.info/]proven penis enhancement[/url] - http://provenpenisenlargement.info/
proven penis growth - http://provenpenisenlargement.info/
[url=http://provenskincareadvice.info/]skin care techniques[/url] - http://provenskincareadvice.info/
skin care advice - http://provenskincareadvice.info/
[url=http://getrichgambling.info/]get riches gambling[/url] - http://getrichgambling.info/
get riches gambling - http://getrichgambling.info/
[url=http://herpesoutbreak-gentalwarts.info/]herpes outbreak[/url] - http://herpesoutbreak-gentalwarts.info/
herpes outbreaks - http://herpesoutbreak-gentalwarts.info/
[url=http://STOP-PREMATURE-EJACULATION-SOLUTIONS.INFO]stop premature ejaculation[/url] - http://STOP-PREMATURE-EJACULATION-SOLUTIONS.INFO
stop premature ejaculation - http://STOP-PREMATURE-EJACULATION-SOLUTIONS.INFO
[url=http://3GMOBILEPHONESFORSALE.INFO]3g mobile phones for sale[/url] - http://3GMOBILEPHONESFORSALE.INFO
used mobile phones for sale - http://3GMOBILEPHONESFORSALE.INFO
[url=http://internationaloddities.reviewsdiscountsonline.com] international oddities review[/url]
internationaloddities scams
[url=http://drobuds.reviewsdiscountsonline.com]review of dro buds [/url]
dro buds review
[url=http://bestacnetreatmentreviews.info] best acne treatment reviews[/url] http://bestacnetreatmentreviews.info
best acne treatment review http://bestacnetreatmentreviews.info
[url=HTTP://LEARN-HYPNOSIS-ONLINE.INFO]learn hypnotism online[/url]
learn hypnosis online

Anónimo dijo...

Validate Our Adverse Prices at www.Pharmashack.com, The Unequalled [b][url=http://www.pharmashack.com]Online Chemist's boutique [/url][/b] To [url=http://www.pharmashack.com]Buy Viagra[/url] Online ! You Can also Espy Mammoth Deals When You [url=http://www.pharmashack.com/en/item/cialis.html]Buy Cialis[/url] and When You You [url=http://www.pharmashack.com/en/item/levitra.html]Buy Levitra[/url] Online. We Also Enjoy oneself a bon mot on a Immense Generic [url=http://www.pharmashack.com/en/item/phentermine.html]Phentermine[/url] On account of Your Nutriment ! We Vend Maker apogee be connected [url=http://www.pharmashack.com/en/item/viagra.html]Viagra[/url] and Also [url=http://www.pharmashack.com/en/item/generic_viagra.html]Generic Viagra[/url] !

Anónimo dijo...

Hello everybody! I do not know where to begin but hope this place will be useful for me.
I will be happy to get some assistance at the beginning.
Thanks and good luck everyone! ;)

Anónimo dijo...

I just discovered [url=http://bit.ly/bMGrYw]SatelliteTV[/url] on my PC! Ultra cheap at only $50 once off to get the software and an account on the Internet. I get more channels(in HD I might ad) than I get on cable so tomorrow I reckon I'm going to cancel my cable subscription. Thought I'd share this with you guys, worth to check out.

Anónimo dijo...

The French gourmet cheese Bleu d'Auvergne has a wonderful aroma, a rich taste; the saltiness increases with the incidence of veining. The overall flavor is piquant but not overly sharp. Bleu d'Auvergne started life as an imitation of Roquefort, using cow's milk in place of sheep's milk. Legend has it that a peasant, around 1845, decided to inject his cheese with a blue mold that he found growing on his left-over bread (the motto being, waste not, want not). And thus, the gourmet cheese Bleu d'Auvergne was born. This French gourmet blue cheese comes from the region of Auvergne and the cheese is made from milk of Salers and Aubrac cows. The rind is very thin and so the cheese is usually wrapped in foil. The cheese is rich and creamy with a pale yellow color and scattered holes and well-defined greenish-blue veining. We cut and wrap this cheese in wedge of 8 ounces and 1 pound.

buy fresh blue cheese

[url=http://riderx.info/members/buy_5F00_fresh_5F00_blue_5F00_cheese.aspx]buy fresh blue cheese[/url]

http://riderx.info/members/buy_5F00_fresh_5F00_blue_5F00_cheese.aspx

Anónimo dijo...

It isn't hard at all to start making money online in the undercover world of [URL=http://www.www.blackhatmoneymaker.com]blackhat videos[/URL], Don’t feel silly if you don't know what blackhat is. Blackhat marketing uses alternative or misunderstood methods to build an income online.

Anónimo dijo...

megan fox finger, [url=http://discuss.tigweb.org/thread/187756]new megan fox[/url] magan fox topless
kim kardashain sucking dick, [url=http://discuss.tigweb.org/thread/187768]kim kardashian 2nd sex video[/url] kim kardashian fake
life of taylor swift, [url=http://discuss.tigweb.org/thread/187772]piano sheet music taylor swift[/url] purple dress and taylor swift
hannah montana + lola, [url=http://discuss.tigweb.org/thread/187786]hannah montana tattoo[/url] hanah montana fakes
harry potter sex story, [url=http://discuss.tigweb.org/thread/187792]harry potter love quizzes[/url] harry potter and the deathly hallow
cruise departing san francisco going to catalina island, [url=http://discuss.tigweb.org/thread/187798]cruise to greece and egypt[/url] buenos aires to cape town cruise
justin bieber down to earth, [url=http://discuss.tigweb.org/thread/187812]justin bieber issue[/url] justin bieber pink
britney spears property stolen, [url=http://discuss.tigweb.org/thread/187814]watch britney spears sex tape iphone[/url] britney spears camel
megan fox young, [url=http://discuss.tigweb.org/thread/175542]fox news megan kelley[/url] megan fox topless

Anónimo dijo...

What's up

I just wanted to say hi to everyone

Bye!

[URL=http://www.vpnmaster.com][IMG]http://openvpn.net/archive/openvpn-users/2005-05/pngd55nFojmJX.png[/IMG][/URL]

Anónimo dijo...

Do you think the best way to get the cheapest plane tickets is by calling the airline? Or, do you scan through hundreds of websites provided by search engines to find low airfare tickets? Maybe you hope to find cheap airfare in the local newspaper's travel section.
Finding cheap airline tickets can be one of the most frustrating experiences that most of us learn very quickly. Of course, most people eventually give up after spending hours scanning websites that offer virtually the same flight schedules and pricing. People purchase what they believe is the cheapest plane ticket, only to find their neighbor paid just a third of what they did!

Unless you understand the concept of of how airlines set prices, all the searching in the world won't provide the cheapest airline ticket prices. The following information will give you a guide to follow, as you wander through the maze searching for cheap airfare.

Understand how prices are set by airlines! Air ticket pricing is complex and unpredictable, and driven by competition, demand, and inventory. Airlines call this "yield management."

Competition is the beast behind the cheapest plane tickets. All major airlines utilize central reservation systems (owned by various airlines) to fill available seats. The systems are known as Apollo, Sabre, WorldSpan and Galileo. Prices are based on demand, and if some flights are selling well, the price will increase. If the flight is unpopular and has very little demand, the fare is lowered in hope of attracting consumers. In short, fares and inventory change every minute of every day!

Finding the cheapest plane tickets is difficult because travel agents and Internet websites use the central reservation systems that are updated periodically throughout the day. The reason why different searches come up with different results is because the systems are not updated at the same times. And, each system may use different algorithms when searching for low airfare tickets, which can provide a variety of ticket prices .

[url=http://cheapairtickets.qarri.com/]Tips and tricks for cheap air tickets[/url]

Anónimo dijo...

check out the new free [url=http://www.casinolasvegass.com]online casino games[/url] at the all new www.casinolasvegass.com, the most trusted [url=http://www.casinolasvegass.com]online casinos[/url] on the web! enjoy our [url=http://www.casinolasvegass.com/download.html]free casino software download[/url] and win money.
you can also check other [url=http://sites.google.com/site/onlinecasinogames2010/]online casinos[/url] and [url=http://www.bayareacorkboard.com/]poker room[/url] at this [url=http://www.buy-cheap-computers.info/]casino[/url] sites with 100's of [url=http://www.place-a-bet.net/]free casino games[/url]. for new gamblers you can visit this [url=http://www.2010-world-cup.info]online casino[/url].

Anónimo dijo...

if you guys predestined to conjecture [url=http://www.generic4you.com]viagra[/url] online you can do it at www.generic4you.com, the most trusted viagra drugstore pro generic drugs.
you can learn drugs like [url=http://www.generic4you.com/Sildenafil_Citrate_Viagra-p2.html]viagra[/url], [url=http://www.generic4you.com/Tadalafil-p1.html]cialis[/url], [url=http://www.generic4you.com/VardenafilLevitra-p3.html]levitra[/url] and more at www.rxpillsmd.net, the pre-eminent [url=http://www.rxpillsmd.net]viagra[/url] inception on the web. well another great [url=http://www.i-buy-viagra.com]viagra[/url] pharmacy you can find at www.i-buy-viagra.com

Anónimo dijo...

[url=http://grou.ps/reductil] Buy reductil online
http://grou.ps/reductil
Buy reductil online

Anónimo dijo...

Make room the animal with two backs casinos? endorse this contemporary [url=http://www.realcazinoz.com]online casino[/url] guide and production online casino games like slots, blackjack, roulette, baccarat and more at www.realcazinoz.com .
you can also go over our blooming [url=http://freecasinogames2010.webs.com]casino[/url] poor guidance at http://freecasinogames2010.webs.com and overpower real genially off !
another lone [url=http://www.ttittancasino.com]casino spiele[/url] place is www.ttittancasino.com , because german gamblers, rise during free online casino bonus.

Anónimo dijo...

[url=http://choroby-psychiczne.eu/depresja-objawy]depresja objawy[/url]
http://pl.wikipedia.org/wiki/Nocyceptor
[url=http://choroby-psychiczne.eu/]choroby psychiczne[/url]
[url=http://choroby-psychiczne.eu/depresja-poporodowa]depresja poporodowa[/url]
[url=http://choroby-psychiczne.eu/leczenie-choroby-afektywnej-depresji-dwubiegunowej-depresji-maniakalnej]leczenie depresji dwubiegunowej[/url]
[url=http://choroby-psychiczne.eu/alkoholizm]alkoholizm[/url]
[url=http://choroby-psychiczne.eu/narkolepsja]narkolepsja[/url]
[url=http://choroby-psychiczne.eu/halucynacje]halucynacje[/url]
[url=http://choroby-psychiczne.eu/histeria]histeria[/url]
[url=http://pobierz-to.com/]pobierz filmy[/url]
[url=http://pobierz-to.com/shrek-forever-after-2010-cam-t601.html]shrek forever after download[/url]
[url=http://pobierz-to.com/the-stranger-2010-dvdrip-t573.html]the stranger 2010[/url]
[url=http://pobierz-to.com/stargate-universe-s01e18-t555.html]stargate universe s01e18[/url]
[url=http://pobierz-to.com/the-wolfman-unrated-dvdrip-x264-t477.html]the wolfman download[/url]

Dental Tourism Philippines dijo...

I look forward to reading your blog, because they are always full of information that I can put to use

Anónimo dijo...

So I pulled out the old credit card -- bought myself a [url=http://www.ordio.com.au/products/Fatman-iTube-452-with-ValveDock.html]Fatman iTube Valvedock[/url] and I am very glad to report that I made out like a bandit. I actually listened to one at a friend's house several months back and just couldn't get that music out of my head because it blew me away. I searched everywhere for a great deal and finally found it at [url=http://www.ordio.com.au]Ordio[/url] in Westfield Bondi Junction. I called them up first and asked every question I could think of and everything was answered to my satisfaction so I went ahead and bought it. Dispatch was fast. Everything was perfect. I'm pretty darn happy and I'm playing it right now. Not sure if they dispatch outside of Oz but you won't be sorry if they do.

Nice...

Harry

Anónimo dijo...

Всем привет!

Недавно перед мной встала задача, куда деть накопишиеся [b]европоддоны[/b], или еще их называют [b]Паллеты[/b],
[b]Поддоны[/b], [b]Европаллет[/b]ы Размеры 800*1200, 1000*1200- Это [u]Тара Пром назначения[/u].
Немного предистории.
Сам я работаю кладовщиком на складе. Нам приходит много продукции на [b]Европоддонах[/b],
товар продаем а поддоны остаются, у нас возник вопрос куда их девать.
Раньше мы их сжигали.
Потом я узнал, что за поддоны можно получить деньги.
Начал обзванивать фирмы везде были цены дешевые,
потом друзья мне подсказали, что в Челябинске есть такая Фирма "[b]Уралсклад[/b]",
около 10 лет на Рынке Промышленной Тары с хорошей репутацией.
Я нашел их сайт в интернет - [url=http://www.uralsklad.ru]www.uralsklad.ru[/url] и позвонил по тел. +7(351) 233-07-14.
Буквально через час подъехал их представитель, Авто с Логотипом "[url=http://www.uralsklad.ru]Поддоны Челябинск[/url]".
Цены закупочные оказались самые высокие в г. Челябинске.
Все цивилизовано грузчики загрузили [b]Паллеты[/b] ешё и лом поддонов купили, расчитались на месте наличными.
Про другие фирмы я узнавал либо Цены низкие, либо Бракуют много, да и денег от них не дождешься.

Так что если у вас завалялись [b]европоддоны[/b], не торопитесь их выбрасывать, лучше обменяйте их на деньги.

Anónimo dijo...

Cool site I loved reading your information

[url=http://partyopedia.com]birthday supplies[/url]

Anónimo dijo...

lo que yo queria, gracias

Anónimo dijo...

За мной так, как он. никто не ухаживал...Я растаяла и подумала: "вот мой идеал"!

[IMG]http://v7em.com/go/vnimanue.png[/IMG]

Anónimo dijo...

Learn to trade Forex. I'm trading currency forex with a metatrder demo http://2pipfixed.com using autotrader EA and scalping. I do this from my home as a part time job. They are a very honest broker and the best forex brokers.

Anónimo dijo...

We prepare for all kinds of high property s that come in a difference of styles,[url=http://www.safeandsoon.com/]cheap wedding dresses[/url]
colors and sizes at wholesale price.All are cheap with trendy styles associating apparels including designer combining dress, seaside wedding dresses, marriage gowns, bridesmaids dresses, prom outfits, cream gal dresses & mother dresses.Even we can providing the services of open area customization and loose plus scope Blow the whistle on buy affordable stunning compounding dresses now!satisfaction in searing shopping, put on one's sunday best clothes marvellously exchange for the tremendous wedding with the facilitate of G-marry bridal.


http://www.safeandsoon.com/

Anónimo dijo...

[url=http://aziatransbud.com.ua/autoservices.html]куплю вторичный щебень[/url]

Anónimo dijo...

Moncler Outlet thousands of The Su Hongye in Chongqing something, cannot come back in,[url=http://www.giubbotti-moncleroutlet.com/]moncler outlet[/url] wrote that all the daughter decide, so long as she said [url=http://www.giubbotti-moncleroutlet.com/]moncler outlet[/url] the research. the foreign flavor from the new individuals are very against [url=http://www.giubbotti-moncleroutlet.com/]moncler coats[/url] that old pick auspicious day for marriage, advocates pick ocean life. the most unfavorable marriage Gregorian calendar in May, the Gregorian calendar in June is best marriage, but they are already engaged in June, the so extended to early September wedding. It is said too much focus on date,Monday 23 is a good day for marriage, especially on Wednesday; 4,561 days like a bad day, the result is that they pick on Wednesday smiles: must have been that guy to come out of Yuen Long Cao tricks. Mei smiles: short, you hate the ecu students, pattern names up. Chosen to get married that Moncler Outlet Wednesday, the elements is much like summer, hot interest. The way in which I needed, Jiao days Fortunately, today I didn't do groom. The church was air-conditioned, Ts wearing a black wool dress, too busy sweating, I believe he white collar with a ring, to obtain another yellow sweat soaked and soft. I afraid the whole of his plump body In Khan, how a candle into a pool of oil. Miss Su can also be tight ugly. line up in the wedding, the bride and groom smiling face, no expression of Ku Buchu, all unlike the dry wedding, but rather no, not on the scaffold, is really a, is, like Moncler Boots a public place of pickpockets signs with punishing those hardened criminals in the face. I happen to think that I own wedding ceremony, under those thousands of Kui Kui also like to be inevitable cracked pickpockets. That helped me realize the type of joyful, smiling faces of happy wedding pictures were never come to. find! Great find! I am thinking about would be to see how you prefer her within 24 hours. avoided her to not see, just say several words with Miss Tang - chien hop heavy heart that, like truck unloading the parcel the next smash gravitropic only strange Xinmei won't hear - would be a bridesmaid the day, saw me and Moncler Scarf inquired about to not fight, said the ceremony complete line, we sprinkle colored paper Fou new body, when, and only I won't have hands, afraid that I go ahead and take chance to throw hand grenades, nitrate sulfuric acid spill. She inquired about in the future plans, I informed her to go Sanlv University. I believe she might not want to hear your name, and so i didn't mention a thing you.

more information you can go to http://www.giubbotti-moncleroutlet.com

[url=http://www.giubbotti-moncleroutlet.com/]monclers[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler 2011[/url]
[url=http://www.giubbotti-moncleroutlet.com/]monclet[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler branson[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler gui[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler acorus[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler quincy[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler urville[/url]
[url=http://www.giubbotti-moncleroutlet.com/]buy moncler[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler outlet usa[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler jacken[/url]
[url=http://www.giubbotti-moncleroutlet.com/]moncler outlet online[/url]

Anónimo dijo...


[url=http://www.travelblog.org/Europe/Germany/Bavaria/blog-764100.html][b]sac longchamp[/b][/url]
[url=http://shenenmaoyie.blog.hr/][b]sac longchamp[/b][/url]
[url=http://www.flixya.com/blog/5123655/Designer-Handbags-authentiques][b]sac longchamp[/b][/url]
[url=http://my.opera.com/shenenmaoyiss/blog/2012/12/29/la-flexibilite-de-bijoux?firstpost=Y][b]sac longchamp[/b][/url]
[url=http://shensacen.sport.fr/index.php][b]sac longchamp[/b][/url]

Anónimo dijo...

top [url=http://www.c-online-casino.co.uk/]uk casinos[/url] coincide the latest [url=http://www.casinolasvegass.com/]las vegas casino[/url] manumitted no consign bonus at the best [url=http://www.baywatchcasino.com/]online casino
[/url].

Anónimo dijo...

Understanding slot machines for sale Insurance Of LiabilityHiring an all in one contractor is
just one of several examples of green washing.

Tags: Registry, registry cleaner review, registry cleaner,
registry cleaner, registry that he owes back child support he claims to do what real
Americans do. By not marking up the products and
services associated with the building department.


Also visit my web page - used slot machines

Anónimo dijo...

if you are having a hard time finding some free psn codes
then you need to go to [url=http://psngenerator.info]Psn Generator[/url]